A new startup, Richie Knows, says it is launching new, social network targeted at gamers, in Los Angeles. According to the company, the startup is looking to match up players with new friends and competitors as they travel. The company said it is launching a four-week Alpha test in the San Fernando Valley, as it attempts to help gamers build friendships and connect with fellow players in their local community. The startup was founded by Rich Melcombe. Richie said it will be hosting local gaming tournaments, offering up ways to earn gift cards, and also provide mental health support resources to gamers.