Whip Media Launches Content Marketplace

Los Angeles-based Whip Media said on Tuesday that it has launched the Whip Media Exchange, a new data-and AI-powered content marketplace aimed at the global film and TV content licensing market. According to the company, as part of the launch, it has added Lionsgate, Giant Pictures and DMD Limited / CiND!E Films as content providers on the marketplace. Whip Media is led by longtime technology executive Richard Rosenblatt, who is both founder and CEO of the company. Rosenblatt is best known as co-founder of Demand Media.